Do you want to learn how to start a business with a small budget, without any staff, or any kind of inventory? And at the same time, it is incredibly easy to scale and grow into a six-figure venture?
Sounds too good to be true? But it isn’t.
Lead flipping is a one-person business that you can start from your home and easily scale once you have found the winning formula.
I’ll walk you through the whole process, while also talking about the Modern Millionaires course that gives you the tools, templates, and resources you will need to successfully start and grow the business.
Do your research:
You need to start by choosing the right industry. Most people will think of big industries like auto financing, insurance, or mortgage but these are not the only ones who will pay you for leads. There are many other businesses or professionals like lawyers, dentists, chiropractors, real estate agents, or life coaches who will happily pay for leads. The Modern Millionaires course comes with a list of 120+ (and growing) niches that you can target.
Set up a website:
This is the easiest part. You can simply use WordPress, purchase a premium theme, and have your website up and running in a matter of hours. Even better, you can simply use a landing page builder to create the website. Remember that you will need the basic layout like text and pictures followed by a lead capturing form. You do not need anything fancy like shopping carts or payment processors so setting up the website shouldn’t be a problem.
Get the traffic:
Traffic generation is where most online entrepreneurs fail. Getting the target audience on your website is not easy, especially if you are relying on free methods like SEO or content marketing. The Modern Millionaire will show you how to get the target visitors by using PPC platforms like Adwords or Facebook Ads without wasting any money.
Convert the traffic into leads:
Salespeople know that it can take 6 – 7 follow-ups before you can convert a prospect into a customer. It’s the same with website traffic. It is important to learn the art of lead nurturing or conversion optimization because you need to make the most of every single visitor when you are paying for the traffic. The course covers the conversion strategies like newsletter signups, email drip campaigns, lead magnets, call to action, and remarketing in detail.
Sell the leads:
Once your website has started generating the leads, you can reach out to the business and start selling. In fact, you can do the prospecting and some cold outreach before you start, just to make sure that you have the customers lined up before you spend anything on ads.
The best part about this course is that you can easily move from one business to another if they stop buying or simply don’t have the resources to handle the volume. You don’t need to get stuck with just one or two parties. In some cases, you can sell the same lead to different businesses. Just make sure that you are not overdoing it because the businesses will continue to buy only if your leads are turning into clients.
It is fine if you are selling the lead to different types of businesses. For example, if there’s a lead who wants home financing, you can sell it to a home financing business, a real estate broker, and probably a real estate developer.
Luckily, the course doesn’t end there. The last module will teach you how to automate everything by hiring a team and using online project management tools like Slack or Asana. There are instances when your business is making money but it’s taking so much of your time that you do not get to enjoy your success. This will not be the case with lead flipping. Because once your campaigns are set and you are generating leads at the right cost per acquisition, it is easy to automate everything. You just need an assistant or two to overlook the entire thing.
The good thing about this business is that you do not need to wait for a few months before seeing any results. If you are not getting the results from a particular industry, you can just change your niche and try again. Soon you will have it figured.